Third-party data refers to data that is collected by one company or organization (the "third party") from other sources, such as public records, [...]

The General Data Protection Regulation (GDPR) is a data privacy law that was implemented by the European Union (EU) in May 2018. The [...]

Zero party data is a type of data that is intentionally and proactively shared by customers or users with a company or brand. [...]

First-party data refers to information that a company collects directly from its own customers or users. This can include data such as customer [...]