Pay Per Click

CPM stands for "cost per mille" (mille meaning thousand in Latin), and it is a type of pricing model used in digital advertising. [...]

CPC stands for "cost per click", which is a type of pricing model used in digital advertising. In a CPC model, advertisers only [...]

Remarketing (also known as retargeting) is a digital marketing technique that involves targeting users who have previously interacted with a website or brand, [...]