Digital Press Office
Marketing is the process of communicating the value of a product or service to customers, for the purpose of selling the product or service. It is a critical business function for attracting customers.
Advertising can be tricky. We all wish there was a magic wand to wave to instinctively and know which is the best form of advertising we should do. These days, there is so much talk about online advertising and how that is the only place to be. While online advertising is hugely important, it still has to be the right content. Print media is starting to stage a comeback, as it has always had correct content attached with it, as magazines and newspapers have Editors there to make sure all content is suitable for publication. Our advice is try small amounts of everything to see what works for your business. We have experience in all aspects of media and can help advise on what is best for you keeping a realistic budget in mind.
From a societal point of view, marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long term relationships. It is the process of communicating the value of a product or service through positioning to customers. Marketing can be looked at as an organizational function and a set of processes for creating, delivering and communicating value to customers, and managing customer relationships in ways that also benefit the organisation and its shareholders. Marketing is the science of choosing target markets through market analysis and market segmentation, as well as understanding consumer buying behavior and providing superior customer value.
“Many a small thing has been made large by the right kind of advertising.”
Digital Campaigns & Press Releases
Create Virtual or Initiated Digital Campaigns and Press Releases Exclusively on the Internet.
We work with our clients in a traditional virtual way, producing constant promotions or seasonal digital content, depending on customer need. Projects are executed within and outside the virtual environment. Viral Marketing : Production of viral content ( videos , photos , texts , campaigns , etc. )
We produce email marketing material, content generation, artwork and marketing campaigns that organize high quality interest levels to those in your mailing list. We organise email subscription elements that are not spammy, and draw from the ideas to create an easy way for you to collect customers information for use in your campaigns. Remember, your list of previous clients can act as your best method for referrals.
Digital Feedback & Reports
For Our Clients, We Send Monthly Detailed Reports On Growth & Activity.
Monitoring what is said about your brand on the Internet and Social Networks is crucial. We identify risks and opportunities for our Clients that affect real or virtual profiles. We insist on improvement and measurement of campaigns, to keep current and also focused on the task in hand. The measurement of customer satisfaction or frustration can be important to address in terms of creating a reputation in after-sales. By this, you will have a better understanding of consumer habits of the services or products offered by your company. We create digital feedback and reports based on our findings.